"When I was pregnant with my first child, I was shocked to be faced with only an array of basic, old fashioned maternity lingerie. I was pregnant, but I wasn't ancient! After a lifetime of wearing beautiful lingerie, I wasn’t prepared to give it up and it did nothing for my self confidence as my body shape changed. So, we decided to launch our own fashion conscious maternity lingerie company. It's such a critical time in a woman's life, we are so hard on ourselves, I'm so proud that we have been able to add joy to mother's lives through the colours and styles of our lingerie." Lisa Ebbing (n.d.). Our Story. Hotmilk Lingerie.